Over the past few months I have been honing my development skills in addition to getting back in to politics.  As I have indicated before… Once upon a time I worked in Politics.  I have been both a volunteer, activist, and professional in politics for the last 8 years.  Due to unforeseen circumstances related to the current state of the economy I decided it best to pursue using my degree and experience to join on the bandwagon.

I have taken a job on the ground in Oakland County, Michigan on the outskirts of Detroit working for a non-profit organization that shares similar values to me and most importantly the same goal.  After the election is over, November 4th, I will be back in the market pursuing a job as a regular person.  Aren’t we all just regular?  No, or at least a few months ago I didn’t think so.  I had convinced myself somehow that I was special.  In that  last few years I have worked hard and some how imagined myself  to be someone I am not.  In reality my illusion was allowing me to get away from what matters most.  Happiness. After years of working for even higher profile figures than me gave me hopes and dreams to be them.  After spending a summer with my parents taught me that it was all an illusion.  After spending months drifting about my parents house I came to the realization,  “I am regular!“  In fact I want to be regular.

As I came out of my daze I blew a couple interviews, unintentionally just did bad, and realized I love SEO and the challenge to the constantly changing SEO Universe.  But my place in the SEO community is low on to totum poll.  Sure I could rise to the top of the SEO community but that would bring very little to me.  So after this election is complete I will be back in SEO only part-time.  I am going to follow my instinct and go for a regular job with stability and most importantly with benefits.  I will continue to blog for personal fun and work with clients on a part-time basis.  Focusing on smaller numbers of clients will give me the ability to help create the perfect plan all the while not neglecting what is important to me.  I have two personal choices ahead of me.  1.  Return home and hope to get a good paying rewarding job (thinking something in construction or mill work). 2. Move back to DC and work my way up in government or the non-profit world.

The full-time life in SEO consulting is a bit to much stress in combination of high profile jobs is what drove me into the fog and ultimate burn out.  I want a full time job that at the end of the day or week I can look at and be proud of.  Weather that justification comes from hard work on an issue of championing a piece of legislation or helping family farmers navigate the rigors of Washington.  Being able to take a pile of dirt and create something like build a new Eco friendly power plant or make steel pipe that is helping end the dependency on foreign oil.  I want to be able to fulfill a quote may dad says very frequently “When they put me down in the ground. People will say there goes somebody that made a difference”.

How will SEO and your SEO business going to fit into that?  The same way I originally intended for it to be. I am going to put it back in the hobby category and part-time employment.  I am not ending SEO I am just not going to do as much as I was.

In my break I did lots of work on the growing area of Content Management systems and new technology using Adobe Flex.  Those article are sure to come at some point.  So stay tuned for updates.  I am adding an e-mail subscription via feedburner so that it can be delivered to your e-mail.  I have been writing on my personal blog lately about politics and other things.  Just so much going on in the world that needs my attention!

Humane Society Legislative Fund is a social welfare organization incorporated under section 501(c)(4) of the Internal Revenue Code. HSLF works to pass animal protection laws at the state and federal level, to educate the public about animal protection issues, and to support humane candidates for office.

In this case I am heading up their team in Michigan’s Congressional District 9.  One of the most highly contested and closest races in the country.  To be asked to spear head this operation is very much a privilege and an honor.

As you know from previous posts I am a big supporter of non-profits and charities.  So instead of sharing a link for charity how about dropping them a donation.  It helps secure more than just your pets and wildlife it protects human rights also.  They are just as concerned with our well being as any other organization.  They are currently in the fight for changing the current state of affairs.  No other politically affiliated organization needs your help more.  Please donate $10 or more.  If you can’t give money try giving them a link and a spot in one of your post.

I’ve always meant to do a post to say that search engine optimization (SEO) is not spam and that Google doesn’t hate SEO, but I never seem to get around to it. This presentation gave me a chance to slip those facts into the minds of several thousand tech-savvy folks.

This is first omission or at least direct omission I can remember from a Google Employee of the nature. Matt said this in a keynote presentation.

You can read Matt’s complete story on his blog along with seeing the video here.

SEO by Chris only practices White Hat SEO practices within the realm of standard Webmaster Guidelines.

This might be a day or so late but it appears Google has done a Toolbar Page Rank Update. This is great to hear as this blog moved up from a page rank 1 to 2. I am sure in the next couple of days there will be more Google Smack Down talk and chatter about Nofollow. Stay tuned for more updates on Page Rank updates as it is always a fun time!

I did notice this one post from our friend Kimberly over at yicrosoftdirectorygirl.com. Congratulations!

The experiments

I am going to run an experiment testing sitemap.xml and hanging pages. This will not be a flawless test but it will help me prove my assumptions.

I have been telling clients that if you add a url to an XML sitemap that it will be discovered. Why do I say this? Often times due to different varying factors search engines have a hard time finding pages inside of dynamic content pages. This test is not going to be about accessibility or how content is delivered. The SEO Experiement is only about sitemap files.

The test is going to be limited to hard coding the url into an xml sitemap and see if it can be found. My assumption will not be a solution to linking or standard url structure.

We already know that Google, Yahoo, and MSN will index urls similar to http://www.domain.com/?=123. We also know that pages with session id’s are usually not indexed because of the session variables. What I am trying to prove is that a url listed in an XML sitemap will be found by Google, Yahoo, and MSN without back links and only submitted through the different search engine webmaster tools .

How I am going to do this test is by creating a unique page that is not linked by any other pages and add it to its very own xml sitemap to be discovered. Once I created the pages I will add the sitemap to the webmaster tools section of each search engine. I am going to create another page and add it to a urllist.txt (an old protocol used by Yahoo. In the xml Sitemap I am going to put in 1 page only that is free floating and see how long it takes to get indexed by each search engine. In the urllist.txt file I am going to add another page and see if it is indexed.

Assumptions/problems/and forecast – Hypothesis

The file will be picked up in Yahoo and cached much fast than Google with xml sitemap file. The urllist.txt file will probably not be found on MSN which will be one problem. The other problem with MSN is they don’t yet have a way to add multiple sitemap files through their portal, even though they read robots.txt. The files from the urllist.txt will be picked up first by Yahoo and Google will follow.

Scope

2 html pages

1 sitemap.xml page

1 urllist.txt page

Result

To be continued

Because I don’t want to spoil the experiment I won’t give the specifics locations of the files or exactly how I am going to do it. The experiment could take 1 day or 2 weeks. For now we will see. Stay tuned for the results and summary. More experiments are coming.

Today I opened the paper to find an interesting article about "googling" your name and making contacts with people with your same name.  This is snapshot of the article.  To read the whole article: Names That Match Forge a Bond on the Internet.

April 10, 2008 – NY Times

Names That Match Forge a Bond on the Internet

By STEPHANIE ROSENBLOOM

From time to time Sam Blackman, a pediatric oncologist in Philadelphia, checks up on people other than patients. Namely, other Sam Blackmans.

No stethoscope is needed to take the pulse of his namesakes, though — just a Google search. And while he has never met the men he refers to as Sam 2.0 and Sam 3.0, when one of those other Sam Blackmans posted a photograph of his wife on the Internet, Dr. Blackman, 39, couldn’t help but feel a twinge of pleasure.

“I’m like ‘Oh! Sam Blackman got married,’ ” he said. “I felt like I should send a card or check his registry on Amazon.”

Now that the telephone book has been all but replaced by the minutiae-rich Web, searching out, even stalking, the people who share one’s name has become a common pastime. Bloggers muse about their multiple digital selves, known as Google twins or Googlegängers (a term that was the American Dialect Society’s “most creative” word last year).

In “Finding Angela Shelton,” a book published this month, a writer named Angela Shelton describes her meetings with 40 other Angela Sheltons. Keri Smith, an illustrator, has posted drawings of six of her Googlegängers on her blog. There are name-tally Web sites like SameNameAsMe, and Facebook coalitions including nearly 200 people named Ritz (their insignia is a cracker box logo) and a group aiming to break a world record by gathering together more than 1,224 Mohammed Hassans.

But while many people are familiar with Googlegängers, a fundamental question has gone unanswered: Why do so many feel a connection — be it kinship or competition — with utter strangers just because they share a name?

Read more…

I have never met someone with my same name.  I think it would be interestingly creepy.  What if they were better than you?  What if they were worse?  What if they were a criminal?  These are all good questions.  For now I belive I am content just "cyber-stalking" their name.

Google is updating

In addition to that gem of a find I have also started noticing a Google update happening.  Webmaster tools are updated and Page Rank is being adjusted.  I haven’t heard any official word but some major update is going on.

I couldn’t help but share those two bits of information as I begin final preparations for the beginning of the move.  I am still seeking Guest Bloggers.

.htaccess File and commentary

There are several standard components but most of these I am using to try and prevent access. I also use the robots.txt standard to block Search Engine’s from indexing my portfolio.

Sample .htaccess file

The”order allow, deny” section with all of the IP addresses are listed to prevent spam and to deny total access from those IP addresses. Over time I have assembled these IP addresses from list, recommendations, and spam received. If you see that I need to add or delete an IP address drop me a message.

order allow,deny
deny from 68.239.83.76
deny from 66.117.254.
deny from 66.249.64.
deny from 63.148.99.
deny from 65.118.41.
deny from 63.148.99.
deny from 65.118.41.
deny from 128.121.217.
deny from 207.87.178.
deny from 63.100.73.
deny from 63.100.163.
deny from 207.87.178.68
deny from 209.49.118.24
deny from 38.100.
deny from 38.105.83.
deny from 38.112.21.
deny from 38.118.42.
deny from 63.146.13.
deny from 65.213.208.
deny from 65.222.176.
deny from 65.222.185.
deny from 151.173.0.
deny from 66.194.6.
deny from 208.80.192.
deny from 204.15.64.
deny from 208.17.184.
deny from 69.36.144.
deny from 82.80.248.
deny from 62.0.8.
deny from 206.28.72.
deny from 217.169.46.
allow from all

The “DirectoryIndex” section is meant to show which file should be called up as the root of the directory. You can edit this line to specify any file to be called as the root file for any directory.

DirectoryIndex index.shtml

The Mod Rewrite in this section is to rewrite file extension. Sample usages would be changing scripting languages from html to php.

RewriteEngine on
RewriteBase /
RewriteRule ^(.*)\.html$ $1.shtml [R=permanent]

The following is an interesting rewrite tool. This section blocks all of the listed agents to be redirected to a specified URL. If the agent is registers on this list I choose a blank domain for them to be redirected to. Agents, robots, Search Engines, or anything that isn’t human is supposed to register itself as an agent. In the data transmitted when they access a website includes part or all of the user agent names.

Most of this is based on information from forums and other websites. This is a pretty complete list feel free to use this list in your website.

RewriteEngine On
RewriteCond %{HTTP_USER_AGENT} ^EmailSiphon [OR]
RewriteCond %{HTTP_USER_AGENT} ^EmailWolf [OR]
RewriteCond %{HTTP_USER_AGENT} ^ExtractorPro [OR]
RewriteCond %{HTTP_USER_AGENT} ^Mozilla.*NEWT [OR]
RewriteCond %{HTTP_USER_AGENT} ^Crescent [OR]
RewriteCond %{HTTP_USER_AGENT} ^CherryPicker [OR]
RewriteCond %{HTTP_USER_AGENT} ^[Ww]eb[Bb]andit [OR]
RewriteCond %{HTTP_USER_AGENT} ^WebEMailExtrac.* [OR]
RewriteCond %{HTTP_USER_AGENT} ^NICErsPRO [OR]
RewriteCond %{HTTP_USER_AGENT} ^Teleport [OR]
RewriteCond %{HTTP_USER_AGENT} ^Zeus.*Webster [OR]
RewriteCond %{HTTP_USER_AGENT} ^Microsoft.URL [OR]
RewriteCond %{HTTP_USER_AGENT} ^Wget [OR]
RewriteCond %{HTTP_USER_AGENT} ^LinkWalker [OR]
RewriteCond %{HTTP_USER_AGENT} ^sitecheck.internetseer.com [OR]
RewriteCond %{HTTP_USER_AGENT} ^ia_archiver [OR]
RewriteCond %{HTTP_USER_AGENT} ^DIIbot [OR]
RewriteCond %{HTTP_USER_AGENT} ^psbot [OR]
RewriteCond %{HTTP_USER_AGENT} ^EmailCollector
RewriteCond %{HTTP_USER_AGENT} ^attach [OR]
RewriteCond %{HTTP_USER_AGENT} ^BackWeb [OR]
RewriteCond %{HTTP_USER_AGENT} ^Bandit [OR]
RewriteCond %{HTTP_USER_AGENT} ^BatchFTP [OR]
RewriteCond %{HTTP_USER_AGENT} ^Bot\ mailto:craftbot@yahoo.com [OR]
RewriteCond %{HTTP_USER_AGENT} ^Buddy [OR]
RewriteCond %{HTTP_USER_AGENT} ^ChinaClaw [OR]
RewriteCond %{HTTP_USER_AGENT} ^Collector [OR]
RewriteCond %{HTTP_USER_AGENT} ^Copier [OR]
RewriteCond %{HTTP_USER_AGENT} ^DA [OR]
RewriteCond %{HTTP_USER_AGENT} ^DISCo\ Pump [OR]
RewriteCond %{HTTP_USER_AGENT} ^Download\ Demon [OR]
RewriteCond %{HTTP_USER_AGENT} ^Download\ Wonder [OR]
RewriteCond %{HTTP_USER_AGENT} ^Downloader [OR]
RewriteCond %{HTTP_USER_AGENT} ^Drip [OR]
RewriteCond %{HTTP_USER_AGENT} ^eCatch [OR]
RewriteCond %{HTTP_USER_AGENT} ^EirGrabber [OR]
RewriteCond %{HTTP_USER_AGENT} ^Express\ WebPictures [OR]
RewriteCond %{HTTP_USER_AGENT} ^ExtractorPro [OR]
RewriteCond %{HTTP_USER_AGENT} ^EyeNetIE [OR]
RewriteCond %{HTTP_USER_AGENT} ^FileHound [OR]
RewriteCond %{HTTP_USER_AGENT} ^FlashGet [OR]
RewriteCond %{HTTP_USER_AGENT} ^GetRight [OR]
RewriteCond %{HTTP_USER_AGENT} ^GetSmart [OR]
RewriteCond %{HTTP_USER_AGENT} ^Go!Zilla [OR]
RewriteCond %{HTTP_USER_AGENT} ^Go-Ahead-Got-It [OR]
RewriteCond %{HTTP_USER_AGENT} ^gotit [OR]
RewriteCond %{HTTP_USER_AGENT} ^Grabber [OR]
RewriteCond %{HTTP_USER_AGENT} ^GrabNet [OR]
RewriteCond %{HTTP_USER_AGENT} ^Grafula [OR]
RewriteCond %{HTTP_USER_AGENT} ^HMView [OR]
RewriteCond %{HTTP_USER_AGENT} ^HTTrack [OR]
RewriteCond %{HTTP_USER_AGENT} ^InterGET [OR]
RewriteCond %{HTTP_USER_AGENT} ^Internet\ Ninja [OR]
RewriteCond %{HTTP_USER_AGENT} ^Iria [OR]
RewriteCond %{HTTP_USER_AGENT} ^JetCar [OR]
RewriteCond %{HTTP_USER_AGENT} ^JOC [OR]
RewriteCond %{HTTP_USER_AGENT} ^JustView [OR]
RewriteCond %{HTTP_USER_AGENT} ^larbin [OR]
RewriteCond %{HTTP_USER_AGENT} ^LeechFTP [OR]
RewriteCond %{HTTP_USER_AGENT} ^lftp [OR]
RewriteCond %{HTTP_USER_AGENT} ^likse [OR]
RewriteCond %{HTTP_USER_AGENT} ^Magnet [OR]
RewriteCond %{HTTP_USER_AGENT} ^Mag-Net [OR]
RewriteCond %{HTTP_USER_AGENT} ^Mass\ Downloader [OR]
RewriteCond %{HTTP_USER_AGENT} ^Memo [OR]
RewriteCond %{HTTP_USER_AGENT} ^MIDown\ tool [OR]
RewriteCond %{HTTP_USER_AGENT} ^Mirror [OR]
RewriteCond %{HTTP_USER_AGENT} ^Mister\ PiX [OR]
RewriteCond %{HTTP_USER_AGENT} ^Navroad [OR]
RewriteCond %{HTTP_USER_AGENT} ^NearSite [OR]
RewriteCond %{HTTP_USER_AGENT} ^NetAnts [OR]
RewriteCond %{HTTP_USER_AGENT} ^NetSpider [OR]
RewriteCond %{HTTP_USER_AGENT} ^Net\ Vampire [OR]
RewriteCond %{HTTP_USER_AGENT} ^NetZip [OR]
RewriteCond %{HTTP_USER_AGENT} ^Ninja [OR]
RewriteCond %{HTTP_USER_AGENT} ^Octopus [OR]
RewriteCond %{HTTP_USER_AGENT} ^Offline\ Explorer [OR]
RewriteCond %{HTTP_USER_AGENT} ^PageGrabber [OR]
RewriteCond %{HTTP_USER_AGENT} ^Papa\ Foto [OR]
RewriteCond %{HTTP_USER_AGENT} ^pcBrowser [OR]
RewriteCond %{HTTP_USER_AGENT} ^Pockey [OR]
RewriteCond %{HTTP_USER_AGENT} ^Pump [OR]
RewriteCond %{HTTP_USER_AGENT} ^RealDownload [OR]
RewriteCond %{HTTP_USER_AGENT} ^Reaper [OR]
RewriteCond %{HTTP_USER_AGENT} ^Recorder [OR]
RewriteCond %{HTTP_USER_AGENT} ^ReGet [OR]
RewriteCond %{HTTP_USER_AGENT} ^Siphon [OR]
RewriteCond %{HTTP_USER_AGENT} ^SiteSnagger [OR]
RewriteCond %{HTTP_USER_AGENT} ^SmartDownload [OR]
RewriteCond %{HTTP_USER_AGENT} ^Snake [OR]
RewriteCond %{HTTP_USER_AGENT} ^SpaceBison [OR]
RewriteCond %{HTTP_USER_AGENT} ^Stripper [OR]
RewriteCond %{HTTP_USER_AGENT} ^Sucker [OR]
RewriteCond %{HTTP_USER_AGENT} ^SuperBot [OR]
RewriteCond %{HTTP_USER_AGENT} ^SuperHTTP [OR]
RewriteCond %{HTTP_USER_AGENT} ^Surfbot [OR]
RewriteCond %{HTTP_USER_AGENT} ^tAkeOut [OR]
RewriteCond %{HTTP_USER_AGENT} ^Teleport\ Pro [OR]
RewriteCond %{HTTP_USER_AGENT} ^Vacuum [OR]
RewriteCond %{HTTP_USER_AGENT} ^VoidEYE [OR]
RewriteCond %{HTTP_USER_AGENT} ^Web\ Image\ Collector [OR]
RewriteCond %{HTTP_USER_AGENT} ^Web\ Sucker [OR]
RewriteCond %{HTTP_USER_AGENT} ^WebAuto [OR]
RewriteCond %{HTTP_USER_AGENT} ^WebCopier [OR]
RewriteCond %{HTTP_USER_AGENT} ^WebFetch [OR]
RewriteCond %{HTTP_USER_AGENT} ^WebReaper [OR]
RewriteCond %{HTTP_USER_AGENT} ^WebSauger [OR]
RewriteCond %{HTTP_USER_AGENT} ^Website [OR]
RewriteCond %{HTTP_USER_AGENT} ^Webster [OR]
RewriteCond %{HTTP_USER_AGENT} ^WebStripper [OR]
RewriteCond %{HTTP_USER_AGENT} ^WebWhacker [OR]
RewriteCond %{HTTP_USER_AGENT} ^WebZIP [OR]
RewriteCond %{HTTP_USER_AGENT} ^Wget [OR]
RewriteCond %{HTTP_USER_AGENT} ^Whacker [OR]
RewriteCond %{HTTP_USER_AGENT} ^Widow [OR]
RewriteCond %{HTTP_USER_AGENT} ^Xaldon
RewriteRule /*$ http://www.domain.com [L,R]

This rewrite is being used to prevent hot linking. Hot Linking or using images from other websites is very common. Since the images are hosted remotely away from the website someone else is using your website bandwidth and resources.

RewriteEngine on
RewriteCond %{HTTP_REFERER} !^$
RewriteCond %{HTTP_REFERER} !^http://portfolio.domain.com/.*$ [NC]
RewriteRule .*.(gif|GIF|jpg|JPG|png|PNG|doc|DOC|pdf|PDF|txt|TXT|pl|PL|ico|ICO|css|CSS|js|JS)$ – [F]

Edited for security for my online portfolio.

This article points out good techniques of boosting traffic by commenting on other blogs. I agree this is a great way for exposure and popularity. As a contributor to a few blogs I can say first hand that commenting is one of the best ways to boost traffic. You can help control the links, information, and public image of your blog/company/you.

With the fallout of the “Google Smack Down” in the fall most blogs use nofollow attributes on all external links from their blog. There are some rouge blogs, and movement along with them, that fight the system and aren’t using the attributes. Linking from blog comments will have little effect besides boosting traffic. Ultimately getting more traffic is whats important. As Ramkarthik pointed out some of the visitors will subscribe to your blog feed and become some of your chief commenter’s and most loyal visitors.

I have a few rules of my own when it comes to commenting.

1. Be Polite and Tasteful
2. Always share your opinion in a polite way
3. Don’t use fowl language
4. Use good grammar (this can be hard for even me, as you can tell)
5. Spell Check
6. Only put in links when relevant to the topic
7. Keep the length short no more than two paragraphs (write your on rebuttal and link back to the original post otherwise)
8. Always make a comment that you thought the article was good, interesting, loved it, found it hard to understand your point, an interesting take, or some other nice phrase. The point of this is to make the author and reader know your stance on the article.
9. Only comment if you can contribute to the topic
10. Be Polite and Tasteful
11. A bonus: The author should always be considered the winner of any debate unless they are blatantly wrong. It can be taken as an insult to the author any other way. I learned this the hard way.

I can not state it enough that you must be polite. There is nothing wrong with disagreeing, in fact I disagree with many people (persons wearing black hats and doing SEO for one), that can lead to a positive engagement. All comments should be positive in nature and written with the best intentions. If you aren’t able to be positive then just don’t comment.

I look forward to reading what Ramkarthik has to say in future articles about blog commenting.

Happy Blogging,

Chris Estes

The point is to explain the advertising. Google Ad Sense pays a commission to post content specific ads on websites. It is a great service they offer to help aspiring Internet marketers. There are several problems with advertising this way. On my page you can see ads for other SEO companies, search marketing, hosting providers, and all kinds of other goods and services. It is obvious to most people why this is a bad idea… I am advertising for other people. A flashy ad as opposed to my long-winded articles? Isn’t it obvious why this could be a bad idea? That still doesn’t take away the fees I have to pay every month. So until this blog can become profitable without the sponsored ads I will have to let others advertise.

If you asked me if you should put advertisements on your website, I would recommend not doing it.